ARGUS.

Amazon market intelligence — .com · .fr · .co.uk · .de · .es

Would your product sell on Amazon?

Before tens of thousands of dollars go into inventory, that question deserves a real answer — grounded in data we make reliable. Argus studies your Amazon market — demand, competition, unit economics, keywords — and concludes with a documented verdict: GO or NO-GO, with the terms of entry.

Collected by us, at variant level Cross-checked across independent sources Estimates labeled as estimates

[email protected] — describe your product or market in three lines; we tell you whether and how we can study it. First reply within 24 hours.

01What every study maps

A full market study — every figure cross-checked, every estimate labeled as such

1

Real demand

Search volume and seasonality of the market, month by month, over two years.

2

Shelf concentration

Who holds the market, how tightly — and whether an entrant can still break in.

3

The leaders, variant by variant

Sales, prices and ratings of the winning products, down to each variant.

4

Unit economics

Official FBA fees, size tiers, referral commission — the realistic margin before you buy stock.

5

The keyword base

The queries competitors actually rank on — not vanity volumes.

6

Buyer complaints

Recurring flaws surfaced in reviews: the spec sheet for a better product.

7

The verdict

GO or NO-GO, clear-cut and argued, with the terms of entry when the market is playable.

02Only data — and data made reliable

The data decides — not the urge to sell one more study

No gut feel, no borrowed benchmarks: a verdict is only worth the data beneath it. Argus works on data alone — collected by us, at the finest grain the market allows: the variant.

Before a figure earns its place in the study, it is cross-checked across independent sources — variant-level sales tracking, Amazon's own market data, the official fee calculator. Estimates are labeled as estimates.

And when the data says no, we say no: a documented NO-GO is the cheapest mistake a seller can avoid. When it cannot conclude, the study says that too — rather than dressing up a guess.

03Two real studies, two opposite verdicts

Published as demonstrations — a client's market is never published

Go — under conditions

Volleyball nets

Amazon.com — United States

A seasonal category with solid demand and no brand lock-in: a well-positioned entrant has a window — provided the entry calendar and the logistics tier identified in the study are respected.

Read the full study (PDF) →
No-Go — market not recommended

Energy gels

Amazon.fr — France

Real demand, but a shelf locked by the incumbents' distribution: the terms of entry destroy the margin. We advised against this market — and the study shows why a documented no is worth gold.

Read the full study (PDF) →
04Built by a seller, not a consultancy

Five years of skin in the game

After five years selling on Amazon Europe — building and running a private-label brand, managing its advertising day after day, and developing in-house market-analysis tools for our own sourcing decisions — we turned that discipline into Argus. Every study applies to your market the same rigor we apply to our own money.

Next step

Three lines are enough to find out.

A brand weighing the Amazon channel, or a seller scouting the next launch — tell us the product, the marketplace, and where you stand. We come back with what the study would cover, the timeline, and the price.

Get your answer Full study from €999 · first reply within 24 h

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